Middlebrook Prize on the Move

The Middlebrook Prize for Young Canadian Curators has named Adam Barbu as its third winner and is moving up to a whole new level. Founded in 2012 by John Kissick and me, with initial investments from Middlebrook Social Innovation Fund, to support and mobilize Canadian creative talent, the Prize aims to inspire positive social change through creativity and connectedness in a time of unprecedented economic, environmental, social, and cultural challenges.

In our 3rd year, some exciting changes are afoot as we see our vision for the Prize unfold.

First of all, the Prize has a new home in our partner gallery, the recently re-branded Art Gallery of GuelphLed by Dawn Owen, the gallery provides a compelling new venue to host the Prize exhibition and to mentor the winner.

Secondly, the Prize now has a physical form and a visual identity as befits an increasingly important Canadian cultural icon. Designed by the immensely talented and award winning creative director, Chris Duchaine, our new visual identity reflects the knowledge integration inherent in modern curating interpreted with the most modern design principles. Paying homage to the “White Cube” abstraction of the  idealized art gallery, it also references the forces that are breaking down that cube and moving curation firmly into the future, perhaps embracing new ideas like the Ultra Contemporary Art Movement.

Hear Chris discuss his design: